{"id":3753,"date":"2025-03-03T14:53:48","date_gmt":"2025-03-03T18:53:48","guid":{"rendered":"https:\/\/modafoca.com\/?post_type=works&p=3753"},"modified":"2025-03-06T14:52:48","modified_gmt":"2025-03-06T18:52:48","slug":"los-ojos-eco-journey","status":"publish","type":"works","link":"https:\/\/modafoca.com\/es\/works\/los-ojos-eco-journey\/","title":{"rendered":"LOS OJOS ECO JOURNEY"},"content":{"rendered":"
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCliente<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fundaci\u00f3n Grupo Punta Cana<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Naming<\/p>

Dise\u00f1o de Identidad Visual<\/p>

Dise\u00f1o de Se\u00f1al\u00e9tica<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tIndustria<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Educaci\u00f3n<\/p>

Entretenimiento<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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L\u00edder del Equipo<\/strong><\/p>

Ian Victor<\/p>

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Creatividad<\/strong><\/p>

Rafael de los Santos (Poteleche)<\/p>

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Gerente de Proyecto<\/strong><\/p>

Arlette Kotsko<\/span><\/p>

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Direcci\u00f3n de Arte<\/strong><\/p>

Ian Victor<\/p>

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Dise\u00f1o<\/strong><\/p>

Mariali Pe\u00f1a Sarneli<\/p>

Gina Acosta<\/p>

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Videograf\u00eda<\/strong><\/p>

Mufasa Media<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\n\t\t\t\tLOS OJOS ECO JOURNEY \n\t\t\t<\/h2> \n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Creaci\u00f3n de marca para un refugio para la biodiversidad que educa, impacta y conecta.\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La Fundaci\u00f3n Grupo Puntacana ha promovido por a\u00f1os recorridos por la Reserva Ecol\u00f3gica Ojos Ind\u00edgenas, con el compromiso de minimizar el impacto ambiental y fomentar un turismo m\u00e1s responsable. Con ese objetivo, nace Los Ojos Eco Journey, una experiencia ecol\u00f3gica completa que, adem\u00e1s de sus impresionantes ojos de agua, incluye visitas a un apiario, un iguanario y encuentros con los majestuosos Gavilanes de la Hispaniola.<\/span><\/p>

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Para esta nueva etapa, desarrollamos el naming y la identidad visual de la experiencia. Tras una investigaci\u00f3n profunda y visitas al lugar, identificamos dos pilares clave: los ojos ind\u00edgenas, vestigios de asentamientos ta\u00ednos, y el Gavil\u00e1n de la Hispaniola, un emblema de la biodiversidad de la zona.<\/span><\/p>

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Estos elementos se fusionaron en el \u00edcono principal de la identidad. A partir de ah\u00ed, creamos un sistema visual integral que abarca desde la comunicaci\u00f3n digital hasta la se\u00f1al\u00e9tica y materiales informativos, asegurando una experiencia inmersiva y educativa en cada punto del recorrido.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"MDFC-WEB-PORTFOLIO-LOS-OJOS_17\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Creaci\u00f3n de marca para un refugio para la biodiversidad que educa, impacta y conecta.<\/p>","protected":false},"featured_media":3755,"parent":0,"menu_order":8,"template":"","meta":{"_acf_changed":false},"work-categories":[14,58,59,55],"class_list":["post-3753","works","type-works","status-publish","has-post-thumbnail","hentry","work-categories-education","work-categories-naming","work-categories-signage","work-categories-visual-identity-design","entry"],"acf":[],"yoast_head":"\nLos Ojos Eco Journey \u2014 Ecotourism Brand Identity | MODAFOCA<\/title>\n<meta name=\"description\" content=\"Brand creation, naming, and wayfinding design for Los Ojos Eco Journey, a sanctuary for biodiversity that educates and inspires.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/modafoca.com\/es\/works\/los-ojos-eco-journey\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" 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